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Answer · DMS, distribution software, field sales app, FMCG

What is a distribution management system (DMS), and what should it include?

A distribution management system (DMS) is software that runs a distributor's daily operation in one place: field sales and order taking, stock, approvals, payments and management reports. It typically has three parts: a mobile app for field sales staff, an app for managers, and a web dashboard for the office, all working on one shared backend.

By Husnain Masood, Founder, KryyvoUpdated

The problem a DMS solves

Without one, a distributor's day runs on paper order books, phone calls and spreadsheets. Orders reach the office late, stock is checked by hand, managers cannot see where the team is, and owners only see sales after the fact.

What a DMS should include

What we built

Kryyvo DMS uses Laravel and PostgreSQL behind three surfaces: a Flutter field sales app for routes, check-ins, orders with automatic promotions, and payments; a manager app for the live team map and approvals; and a web dashboard for sales, stock, accounts and 50+ operational reports. Every order is validated in the database against stock and the retailer's credit limit. See the Kryyvo DMS case study and the product walkthrough on the home page.

FAQ

Is a DMS the same as an ERP?

No. An ERP covers the whole company (finance, purchasing, HR and more). A DMS focuses on the distribution operation: field sales, orders, stock movement to retailers and the reports around them. The two often work side by side.

Does a DMS need to work offline?

Field staff often work in areas with weak signal, so the field app should handle poor connectivity gracefully and sync when it can.

Can a DMS be shaped to how my business works?

Yes. Routes, promotions, approval rules and reports differ between distributors, so a good DMS is configured around your network rather than forcing a fixed process.

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